CBS, NAACP, Nickelodeon, Selena Gomez & Rare Beauty, TikTok, World Health Organization (WHO) and YMCA Latest to Join ‘Mental Health Action Day’, Largest Cross-Sector Effort to Shift from 

COLORS OF RHINA, La Reina Del Barrio, Inc., Celebr8YOU & Omega Phi Beta Foundation and more than 900 partners will encourage and empower people to take #MentalHealthAction on Thursday, May 20

New York, NY — To address a global mental health crisis in the wake of the COVID-19 pandemic and amid the continued struggle of systemic racism, COLORS OF RHINA, La Reina Del Barrio, Inc., Celebr8YOU & Omega Phi Beta Foundation and more than 900 organizations, brands, government agencies and cultural leaders have signed on to be part of the inaugural Mental Health Action Day on Thursday, May 20 during Mental Health Awareness Month. This open-source movement to shift culture from awareness to action on mental health has added more than 700 partners since its announcement one month ago.

Cultural and political leaders are among the new partners who are committed to encourage and empower their followers, fans, and constituents to take action on their mental health. Prominent supporters include:

  • Anna Akana, Actress and Writer
  • Deepak Chopra MD, Author and Founder of The Chopra Foundation
  • Noah Cyrus, Singer-Songwriter
  • Dr. Paul Farmer, Co-founder & Chief Strategist at Partners In Health
  • Chris Gethard, Actor, Comedian, and Host of “Beautiful/Anonymous”
  • Jean Grae, Rapper, Comedian, and Creator of “That’s Not How You Do That”
  • Selena Gomez, Founder of Rare Beauty, Mental Health Advocate, Actress, Artist and Producer
  • Jazz Jennings, Transgender Activist, Author and star of the TLC series “I Am Jazz”
  • Jewel, Grammy Nominated Singer-Songwriter and Founder of the Inspiring Children Foundation 
  • JoJo, Singer-Songwriter
  • Kron Moore, Actress and Mental Health Advocate
  • Aparna Nancherla, Comedian
  • Rita Ora, Singer-Songwriter, Actress, and UNICEF Ambassador
  • Mónica Ramírez, Activist, Founder of Justice For Migrant Women, Co-founder of The Latinx House, and Founding Principal of Poderistas 
  • KayCee Stroh, Actor, High School Musical

“We must do our part to support the mental wellness needs of our communities. I am excited to join these organizations on this mission. On May 20th, we will be providing a Planting Seeds and Hugging Trees event which will include meditation, hugging trees, and more, facilitated by Rhina Valentin.”, says Deya Diaz, Founder, Celebr8YOU

“Mental Health is all of our responsibility.  This is why La Reina Del Barrio, COLORS OF RHINA, Celebr8YOU and Omega Phi Beta Foundation have come together to design a program with a holistic approach. Research shows that a holistic approach has many benefits, including improved anxiety levels and mental clarity. I am honored to facilitate a guided meditation and hugging trees session. We will even walk barefoot on the grass to connect with Mother Earth. We will use this experience to reconnect to the core of our being”, says Rhina Valentin, Founder and CEO, La Reina Del Barrio, Inc and TV Host and Executive Producer of COLORS OF RHINA

“Mental Health is Health. By taking the first step in taking at least one action, we are one step closer to healing our communities. It is up to all of us to ensure that we plant a seed of hope and love in our communities”, says Jessica ‘REMO’ Saul, Executive Director, Omega Phi Beta Foundation. 

“This purpose-driven and diverse group of cross-sector partners will shift our culture from awareness to action on mental health — and the timing couldn’t be more spot-on,” said Erika Soto Lamb, Vice President of Social Impact Strategy at MTV Entertainment Group. “No matter who you are, we want you to hear the urgent call for mental health action on Thursday, May 20 — for yourself, for your loved ones or for your community.”

Mental Health Action Day is being planned with the support of TaskForce, a cultural organizing agency that builds capacity for those taking on the most pressing challenges facing our communities, our nation and our world. More on Mental Health Action Day can be found at or you can follow along at #MentalHealthAction.

About Mental Health Action Day – Mental Health Action Day is an open-source movement of brands, organizations, government agencies, and cultural leaders to drive culture from mental health awareness to mental health action. The first Mental Health Action Day will take place on May 20, 2021 with a mission to encourage and empower people to take their first actions on mental health — whether for themselves, for their loved ones or for their communities, because mental health is health. Learn more at 

About La Reina Del Barrio Inc. (LRDB)  – La Reina Del Barrio Inc. (LRDB) is an independent full service media and marketing production company that marries the arts with businesses. LRDB offer services ranging from television, film production to marketing online services, which also includes, social media strategizing and managing along with graphic designs and ad placements. The production entity has spent the last decade releasing high quality entertainment and event coordinating through various mediums. The La Reina Del Barrio entity has released several projects through self-finance as well as the use of Fortune 500 company corporate sponsors. Learn more at

About COLORS OF RHINA – A production of La Reina Del Barrio Inc., COLORS OF RHINA new age variety TV show with an emphasis on cultural diversity and TV Host Rhina’s vibrant, spicy, comedic personal style, designed to celebrate, inspire, educate, and engage through Connection, Culture, Comedy, Consciousness and Creativity Learn more at

About Celebr8YOU – Celebr8YOU is an inspirational campaign that promotes community kindness and celebrates people on the 8th day of every month. The organization also provides celebration & charitable services which include but are not limited to organizing holiday celebrations and charitable giving campaigns. Join the movement via social media and hashtag #Celebr8YOU. “Celebrate YOU! Celebrate Others!” Learn more at

About Omega Phi Beta Foundation (OPBF) – Omega Phi Beta Foundation (OPBF) is a national, philanthropic organization committed to providing leadership, academic & community development opportunities, through educational, fundraising & grant-making initiatives, that support individuals and organizations dedicated to advancing women’s rights in STEM/STEAM (Science, Technology, Engineering, Arts, & Math). Learn more at

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